U.S. Hotel Market Performance Uptick Continues in April

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According to STR, the U.S. hotel industry posted positive results in the three key performance measurements during the second week of April 2014.

In year-over-year measurements, the industry's occupancy increased 7.1 percent to 68.5 percent. Average daily rate rose 5.3 percent to finish the week at US$116.85. Revenue per available room for the week was up 12.8 percent to finish at US$80.09.

Among the Top 25 Markets, San Diego, California, rose 19.0 percent in occupancy to 81.4 percent, reporting the largest growth in that metric. Seattle, Washington, followed with a 16.3-percent increase to 72.1 percent. Minneapolis/St. Paul, Minnesota-Wisconsin (-4.7 percent to 67.8 percent) and Oahu Island, Hawaii (-3.1 percent to 75.6 percent) posted the only occupancy decreases for the week.

Nashville, Tennessee, achieved the largest ADR increase, rising 19.1 percent to US$124.17, followed by Dallas, Texas (+14.6 percent to US$108.50) and Miami/Hialeah, Florida (+14.2 percent to US$209.66). Atlanta, Georgia, fell 6.6 percent in ADR to US$96.37, posting the largest decrease in that metric.

Seven markets experienced RevPAR increases of more than 25 percent: Nashville (+35.1 percent to US$99.58); San Diego (+33.3 percent to US$118.64); Orlando, Florida (+29 percent to US$99.86); Dallas (+27.2 percent to US$83.29); St. Louis, Missouri-Illinois (+26.7 percent to US$76.72); Tampa/St. Petersburg, Florida (+26.6 percent to US$97.25); and Seattle (+25.2 percent to US$86.82). Minneapolis/St. Paul ended the week with the only RevPAR decrease, falling 1.1 percent to US$71.18.