Residential News » Miami Edition | By WPJ Staff | November 26, 2024 9:58 AM ET
Veteran media and real estate technology entrepreneur Michael Gerrity announced this week the expansion of his emerging direct-to-consumer global real estate streaming platform's video category offerings ahead of its anticipated 2025 launch.
Officially named WORLD PROPERTY CHANNEL TV, WPC TV aims to produce 6-8 hours original daily real estate markets and industry sector newscasts from its future global broadcast center based in Miami, with help from satellite news studios in Los Angeles and New York City. WPC TV daily news segments will be the platform's main anchor offering of programming and will feature multiple property markets' wrap-up reports, worldwide. Additionally, the platform will soon license an extensive library of existing real estate-focused television entertainment, educational and lifestyle programming, including various real estate home buying/selling series, DIY shows, industry documentaries, home improvement shows, home decorating, gardening and even multiple travel series. This diverse lineup of on-demand video programming will be available through its subscription-based streaming platform, app and on smart TVs worldwide on day one, once launched.
Gerrity commented, "With the explosive growth and rise of streaming platforms like Netflix, Amazon Prime, and Disney+ in recent years, coupled with the demise of cable TV audiences because of these streamers, the time is right for a dedicated niche streaming service tailored to the global real estate industry itself. Considering the vast scale and potential of the real estate market, we believe WPC TV has the potential to become Miami's next unicorn tech company by attracting millions of monthly subscribers to our real estate streaming service in the coming years."
WPC TV is part of World Property Media, its Miami-based parent company that develops, owns, and operates a global portfolio of real estate news, streaming and data platforms.
To support its ambitious growth plans, World Property Media is preparing a significant funding round in early 2025 from the real estate industry itself via a joint-venture REG-D private offering. This new capital infusion will provide the company with additional financial firepower to deploy and expand its global portfolio of real estate news, streaming and data platforms in the years ahead.
Gerrity concluded, "The mission here is to evolve WPC TV into the future 'Netflix of Real Estate' with a global footprint of high-quality real estate programming and worldwide user subscription base into the tens of millions. Period."