U.S. Hotel Sector Performing Well in Mid-August

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According to STR, the U.S. hotel industry experienced increases in all three key performance metrics during the week ending August 13, 2011

In year-over-year comparisons for the week, occupancy rose 1.3 percent to 69.1 percent, average daily rate increased 3.4 percent to US$102.50, and revenue per available room finished the week up 4.8 percent to US$70.86.

Among the Top 25 Markets, Nashville, Tennessee, achieved the largest occupancy increase, rising 14.6 percent to 65.3 percent. New Orleans, Louisiana, fell 9.8 percent in occupancy to 54.3 percent, reporting the largest decrease in that metric, followed by Anaheim-Santa Ana, California, with a 6.2-percent decrease to 81.9 percent.

San Francisco/San Mateo led the ADR increases, rising 13.8 percent to US$159.06, followed by Nashville (+13.4 percent to US$91.77) and Miami-Hialeah, Florida (+10.4 percent to US$129.00). Houston, Texas, reported the largest ADR decrease, falling 2.8 percent to US$86.58, followed by Dallas, Texas, with a 1.5-percent decrease to US$78.99.

Three top markets experienced RevPAR increases of more than 15 percent: Nashville (+30.0 percent to US$59.89); Miami-Hialeah (+20.1 percent to US$102.20); and San Francisco/San Mateo (+15.9 percent to US$148.92). New Orleans' RevPAR fell 6.4 percent to US$49.59, reporting the largest decrease in that metric.

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